Muses and neighbors, friends and relatives, sidekicks and benefactors—this offbeat illustrated compendium reveals 65 people you’ve probably never heard of, but who helped shape the history of the world as we know it. Readers will meet in these pages people like Michael and Joy Brown, the friendly couple who gifted Harper Lee a year’s worth of wages to help her write To Kill a Mockingbird. In the spirit of bestseller The Where, the Why, and the How, each incredible story is written by an historian and illustrated by one of today’s top indie artists. Packed with stunning original artwork and fascinating overlooked trivia, The Who, The What, and The When is a treasure trove for history buffs, art lovers, and fans of the unsung hero.