Salts and Suits: The Amazing True Story of How a Group of Young Surfers Became Industry Giants


Salts and Suits is the amazing true story of how a group of young beach bums turned their passion for riding big waves into the world's fastest growing leisure industry, surviving wipe-outs, drug busts, rip-offs, recessions and the constant pressure to act and dress like grown-ups. Still the darlings of Wall Street despite recent downturns, surfing's biggest brands have crossed the billion dollar threshold by thinking big and staying cool … and that's a hell of a balancing act. Drawing on more than 200 interviews with industry figures and the idiosyncratic founders of the leading brands, Phil Jarratt details the long and bloody battle between the ‘salts' and the ‘suits' to control the industry as it hit the read more

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ISBN:

9781740667401

Format:

Paperback

Pages:

266

Dimensions:

23cm x 15cm

RRP:

$35.00

Category:

Fiction , Non-Fiction , Sport , Biography and Memoir

Publisher:

Hardie Grant Books

Published:

01 April 2010

ABOUT THE AUTHOR

Phil Jarratt

Phil Jarratt is a journalist, author and publisher. A former editor of Tracks, Surfer and Australian Surf Journal, he is regarded as one of the foremost authorities on surfing and has worked in surf publishing for over 40 years. He has written over 20 books covering largely sport-related biography, surfing, and surf history including Salts and Suits, Kelly Slater: For the Love, Hottest 100 Surf legends, Surfing Australia: A Complete History of