There are still a few things money can't buy. Love is one, cool another. The good news is that cool is not inherent, it's a code, and the code can be cracked. In The Know is a savvy and accessible guide to helping anyone, male or female, keep up with a broad range of conversations at dinners, parties, dates and more. Combining everything from fashion and design to art and philosophy - all in entertaining, fact-filled bites - the book is divided into three major parts: Culture: 10 books to read, 10 CD's to own, 10 films to watch, 10 iconic objects and their designers, 10 landmark buildings and their architects. Fashion: 10 legends of 20th century design, 5 under the radar talents, Designer's designers, What to spend money on, 10 of fashions most influential image makers, 5 women which designers love to reference. Lifestyle: 10 Places to go on holiday, 5 cities to visit now, the 10 chicest hotels in the world, 5 legendary nightclubs of the past, 10 most stylish restaurants in the world (and chefs to know about), What you should know about wine (the grapes, the champagnes, the pronunciation) and the 5 top cocktails to order. And the best part is Nancy MacDonell doesn't leave you with just names. After reading this book, the reader really will be in the know about all the specifics of the item described: its creator, when, the reasons why, and even the correct phonetic pronunciations.